Research Solutions

BUSINESS AND CONSUMER RESEARCH

Technology has transformed the way marketers understand consumer behaviours and market trends. Apsidata bridges this technology gap by bringing the best of the technologies not just for collecting the data but for synthesizing it to deliver insights that matter.

Our research solutions are Omni channel and focus on getting the right answers to todays marketer. Choose Apsidata for:

Business Consulting

Market Sizing & Landscape, Entry Strategy, Benchmarking, Brand Tracking, Marketing Effectiveness

Market Research

Consumer Behavior, Audience Measurement, Product/ Concept/ Ad testing, NPS & Customer Satisfaction, Secondary Research

Insights Generation

Segmentation, Data Modeling, Social Media Analytics, Conjoints and Choice Modeling, Sentiment Analytics

Data Acquisition

Quantitative/ Qualitative Studies, Ethnography, Web Crawling, Secondary data

Research Solutions

DATA SOLUTIONS

Apsidata has extensive reach to consumers across 35 countries to get you through to the right audience. Our ability to profile the consumers and engage them in a short span of time with high conversion rates, makes us a panel partner of choice by Global Research agencies.

Choose apsidata for all your access of panel needs related to Consumers, Business Decision Makers and Healthcare Professionals:

  • Global Consumer, Healthcare and B2B Panel
  • Panel supply in emerging regions e.g, South East Asia, Latin America, Middle East
  • Proprietary Sampling Tool Leasing

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RESEARCH SOLUTIONS

TECH SERVICES

Technology is at the core of all research being conducted by marketer irrespective of the research technique or mode. At every stage of the research project lifecycle, one can observe a high degree of technology adoption and for a research agency it is practically impossible to built capability and capacity for these.


Apsidata has been assisting Global MR agencies, consulting companies and data collection firms at every stage of the research project bringing in the expertise of the leading technologies. A representative list of these services include:

Survey Hosting
  • Multi Platform Survey Programming
  • Custom Scripting
  • Reportal Scripting
  • Survey Hosting
  • Language Translations by natives
Data Collection
  • Global Consumer, Healthcare and B2B Panel
  • Panel supply in emerging regions e.g, South East Asia, Latin America, Middle East
  • Proprietary Sampling Tool Leasing
Data Processing
  • Data Delivery in all file formats
  • Data Validation
  • Cross-Tabs
  • OE Coding
  • Statistical Testing
Analysis & Reporting
  • Advanced Analysis (Cluster, Factor, Regression, Segmentation etc.)
  • Text and Sentiment
  • Report Template designing
  • Charting & Dashboarding
  • Insights Generation